The Pho3nix Athlete Program began as a global search for underfunded athletes who were on a path to representing their countries at the Tokyo Olympic Games. The idea was simple – provide support to them, so they could fulfil their spotting dreams and inspire their communities. From an initial intake of 39, the Athlete Program has now supported over 60 winter and summer Olympians, with plenty more to come. 

Next stop – Paris 2024. 

Check out some of our Tokyo Olympics Athlete Program alumni or our Beijing Winter Olympics Athlete Program alumni