SPort with purpose

About the Pho3nix Foundation

Sport has the power to change
the world but not everybody has the chance to get involved.

Our purpose is to drive global change through sporting inspiration and we exist solely to

inspire children across the world to be active and enjoy the benefits of sport. We are creating a legacy for future generations, ensuring that every child no matter their background can discover the joy of being

active, learn valuable skills, and find the confidence to dream bigger and reach higher. Founded on the principle that every young person deserves a chance to grow through physical activity, we’ve built a global movement that equips them to embrace challenge, discover their potential, and shape brighter futures. By offering engaging grassroots activities, cultivating talent, and inspiring new generations through the examples of world-class athletes, we transform local efforts into a worldwide network of opportunity.

Whether it be through one of our Pho3nix Kids Triathlons and fun runs, our in school and community sports programs, receiving support and development through our Pho3nix Athlete and Pho3nix Future programs or being inspired by one of our global Pho3nix Team Ambassadors, our programs are changing lives across Africa, Asia, Oceania, Europe and beyond. Pho3nix Foundation helps shape a future where personal growth isn’t defined by privilege, but by potential. Every cheering crowd, every field, and every child’s triumph carries forward resilience, joy, and the promise of what is truly possible.